Strategic Plan | MCTC

Media Toolkit

Strategic Plan

Mission

Maysville Community and Technical College (MCTC) challenges learners to accomplish their educational, career, and personal development goals.

Goals of the College:

  1. Provide arts and science courses and associate degrees for transfer to baccalaureate institutions.
  2. Offer technical degrees, diplomas, certificates, and courses for employment and career advancement.
  3. Provide transitional and adult education offerings.
  4. Deliver workforce training and services to support individual, community, and economic development.
  5. Provide academic and student support to enhance student learning. 

Maysville Community and Technical College, a member of the Kentucky Community and Technical College System, is a public two-year degree granting institution responding to and serving the needs of communities in the northeastern Kentucky region.

Approved, March 22, 2022, MCTC Board of Directors
Approved, June 10, 2022, KCTCS Board of Regents

Vision

Maysville Community and Technical College inspires lifelong learning and transforms our region through excellent education.

Values

Achievement

We believe in the potential of each learner. We value intellectual, professional, and personal development of students, faculty, and staff. We provide flexible and accessible educational opportunities.

Collaboration

We commit to identifying and meeting the needs of our students and communities. We support cultural and academic diversity. We value effective, inclusive communication.

Integrity

We hold to high standards of behavior. We believe in treating each other with respect. We work to create an ethical learning environment.

Objectives

- Grow enrollment at MCTC to meet the needs of our service region by expanding the number and diversity of learners achieving their career and lifelong learning goals.

Key Performance Indicator – Academic Year Enrollment

Unduplicated total enrollment headcount (for credit) in most recently completed academic year (summer, fall, spring)

 

- Leverage proven practices to increase learner success through the completion of credential pathways and (credit and non-credit) industry training, including

  • transfer to four-year institutions (bachelors to employment)
  • employment entry, re-entry, or upskilling

Key Performance Indicator – Two-Year Persistence Rate

Unduplicated percentage of students entering in the fall semester who earn a credential at the initial institution by the end of the following academic year, transfer by the end of the following academic year, or are still enrolled at the initial institution at any time during the following academic year

Objectives

- Expand workforce training to ensure skilled talent to meet employer and economic development needs.

Key Performance Indicator - Targeted Industry Sector Credentials

Credentials awarded in academic programs aligned with the Kentucky Workforce Innovation Board’s Targeted Industry Sectors (Healthcare; Manufacturing, Transportation, Distribution, and Logistics; Information Technology, Business, and Finance; and Construction)

 

- Strengthen industry and transfer partnerships to enhance programs and improve speed to work to ensure a skilled talent pipeline to grow the economy of our service region.

Key Performance Indicator – Post-MCTC Outcomes

Percentage of non-returning credential earners (degree, diploma, certificate) in one academic year that enroll at a four-year institution or are employed and earn a wage greater than or equal to the federal poverty level in the following academic year.

Objectives

- Invest in human, physical, and operational infrastructure to 
promote long-term sustainability.

Key Performance Indicator – Employee Retention Rate

The retention rate of regular MCTC employees during the academic 
year.

 

- Expand recognition of the value of MCTC.

Key Performance Indicator – Alternative Revenue

Annual dollar amount of financial contributions from grants, contracts, advancement, and other external sources and endowment income.